Our work
JL Partners works with organisations of all types, sizes and political affiliations - from global non-profits, think tanks, major government departments, political campaigns, financial organisations, corporates, and the media. We also support our clients by amplifying their reach through close relationships with media partners: if you need to make a splash in the media with your research, we can help.
This page provides a sample of case studies and media coverage to give a sense of the range of clients and projects JL Partners has completed.
For further information follow the links or feel free to get in touch.
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Election polling for The Rest Is Politics
May – July 2024
JL Partners was the polling partner for the UK’s most listened to podcast. JLP provided TRIP with 10 waves of a 2,000 sample of the UK public to contribute to TRIP’s election coverage.
The result was one of the most accurate polls of the 2024 cycle in the UK consistently showing the Labour lead over the Conservative to be in the low double digits (as opposed to the 20s) even as early as May. -
Munich security conference security index in partnership with kekst cnc
February 2024, yearly
An annual dataset on global risk perceptions providing an in-depth view of how G7 and B(R)ICS countries as well as Ukraine view global risks. The research anchors the Munich Security Conference every year, driving insight on stage, for the most senior policymakers on the globe, and in the global media ahead of the conference.
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2019 UK GENERAL Election Advisory
2019
JLP provided bespoke election advisory to a variety of businesses including leading financial institutions and hedge-funds. Using a combination of JLP’s own modelling, expertise from the team and Advisory Board, JLP presented outcome probabilities and scenarios, consequences and impacts, and advice on bespoke issues.
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Bayer global survey of farmers looking at the challenges they face across the world in association with kekst cnc
October 2023
Bayer initiated the Farmer Voice survey, designed to uncover the opinions of farmers from across eight countries worldwide to hear from farmers themselves. The Farmer Voice analyses the challenges faced by farmers today and their hopes for the future.
JLP polled detailed responses from farmers on the ground, surveying 800 farmers equally split between Australia, Brazil, China, Germany, India, Kenya, Ukraine and the United States – giving a spread across 6 continents.
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SSE Energy UK representative audience polling and insights
November 2023
We conducted polling commissioned by SSE, the leading UK-based electricity infrastructure company, using a UK representative audience. It provided important insights into public attitudes ahead of the Chancellor’s Autumn 2023 Statement, which was expected to include a number of energy-related announcements. The survey also underpinned much of SSE’s public campaigns, with SRP (stacked multi-level regression and post-stratification) modelling also giving the client seat-level intelligence.
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Ofqual opinion research and insights.
2021-present
For the past two years, JLP has been the opinion research provider for Ofqual, the UK's qualifications regulator. As well as providing trusted research insights, we have assisted Ofqual with flexible strategic advice as they transitioned out of the pandemic, returning UK qualifications to pre-pandemic normal.
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Centre for social justice research
December 2023
For the Centre for Social Justice's Two Nations report, JLP conducted a major programme of quantitative and qualitative research. This included a 6,000 sample poll – with a 3,000 nationally representative sample and a 3,000 sample of the most deprived – a hard-to-reach group that is extremely under-researched. Coverage of the polling's findings received substantial coverage in national media, including front-page reports in the Sunday Times and Sunday Telegraph.
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Polling for the economic and social issues think tank, Onward
JLP has provided a range of services for leading economic and social issues projects by the think tank, Onward. Covered extensively in national news and promoted by senior politicians, examples of projects include views on the idea of a Great British National Service, voters’ attitudes towards Net Zero, and an investigation into social fabric at community level across England.
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U.K. Cabinet Office COVID-19 pandemic response messaging
2020 - 2021
In support of the UK’s response to the COVID-19 pandemic, JLP provided urgent and regular public opinion message testing and wider polling on SMEs, as well as hotspot research in areas most affected by the pandemic.
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Reputation tracking on a global scale with a corporate audience on energy issues for A global energy company
The JL Partners team gained a detailed impression of the client’s reputation in seven global markets and benchmarked against selected competitors in those markets amongst a senior professionals in a number of key sectors. This gave a data-led foundation to inform engagement strategies with future talent.
JLP also brought their expertise on international energy issues to ask the most incisive and relevant questions possible for the audience across different countries.
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7 country survey on online safety for the GLOBAL non-profit project liberty
February 2024
An international survey of 14,220 adults aged 18 to 74 years from October 11 to 20, 2023. Participants were recruited from seven countries: Brazil, China, France, India, South Africa, the United Kingdom and the United States of America. The research powered global coverage for Project Liberty’s campaigns on technology and child safety.